Success with Asian Names: A Practical Guide for Business and Everyday Life

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Nicholas Brealey Pub., 2007 - 244 ページ
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Comprising over half the world's population, Asians represent a burgeoning force in 6 and a growing influence in Western countries. Understanding Asian perceptions of naming, as well as the diverse linguistic intricacies of Asian languages, is key to effective intercultural communication. Covering names from 14 languages and language groups, Success With Asian Names is a comprehensive exploration of naming through the lenses of culture, history and linguistics. It addresses the contrasts between eastern and western views of names, as well as the ways in which Asian names are transliterated and anglicized, then explores individual Asian languages in depth. Success With Asian Names is an invaluable resource for anyone concerned with showing respect and cultural sensitivity when interacting with Asians in any context.

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Review: Success with Asian Names: A Practical Guide for Business and Everyday Life

ユーザー レビュー  - Janet - Goodreads

If you interact on a daily basis with people from a variety of Asian ethnicities, this book is a great resource. The book gives background information on languages, naming customs, gender issues, and the spelling and pronunciation of specific names. I found it very helpful! レビュー全文を読む

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