Recentering Globalization: Popular Culture and Japanese TransnationalismDuke University Press, 2002/11/08 - 286 ページ Globalization is usually thought of as the worldwide spread of Western—particularly American—popular culture. Yet if one nation stands out in the dissemination of pop culture in East and Southeast Asia, it is Japan. Pokémon, anime, pop music, television dramas such as Tokyo Love Story and Long Vacation—the export of Japanese media and culture is big business. In Recentering Globalization, Koichi Iwabuchi explores how Japanese popular culture circulates in Asia. He situates the rise of Japan’s cultural power in light of decentering globalization processes and demonstrates how Japan’s extensive cultural interactions with the other parts of Asia complicate its sense of being "in but above" or "similar but superior to" the region. Iwabuchi has conducted extensive interviews with producers, promoters, and consumers of popular culture in Japan and East Asia. Drawing upon this research, he analyzes Japan’s "localizing" strategy of repackaging Western pop culture for Asian consumption and the ways Japanese popular culture arouses regional cultural resonances. He considers how transnational cultural flows are experienced differently in various geographic areas by looking at bilateral cultural flows in East Asia. He shows how Japanese popular music and television dramas are promoted and understood in Taiwan, Hong Kong, and Singapore, and how "Asian" popular culture (especially Hong Kong’s) is received in Japan. Rich in empirical detail and theoretical insight, Recentering Globalization is a significant contribution to thinking about cultural globalization and transnationalism, particularly in the context of East Asian cultural studies. |
この書籍内から
検索結果1-5 / 32
... Singapore; to mention just a few, Hara Yumiko, Adachi Miki, Kimura Akiko, Honda Shir ̄o, Yoshimi Shunya, Kosaku Yoshino, Georgette Wang, Lee Tain-Dow, Su Yu-Ling, Grace Wang, Tanaka Akira, Yao Souchou, and Cheng Shiowjiuan. I also wish ...
... Singapore , and China have advocated for the protection of “ Asian ” values from deca- dent Western morality transmitted through the media . In those countries , the globalization of the media bears witness to the impossibility of ...
... Singapore and Maha- thir Mohamad of Malaysia , main advocates of the Asian value thesis , have earnestly emphasized the limitations of the universality of the Western modernization model , with its associated social and cultural values ...
... Singapore — and perhaps other Asian countries as well — is trying “ to resolve its contradictions between localization and globalization by asserting a new coherent identity that is regional , ” Japan's strategy is not to identify with ...
... Singapore , and Malaysia . The interviews posed questions concerning the promotion and reception of both Japanese popular culture in East Asia and of Southeast Asian popular culture in Japan . In Singapore and Kuala Lumpur , I also ...
目次
1 | |
Cultural globalization reconsidered | 23 |
The discourse on Japan in the global cultural flow | 51 |
3 Localizing Japan in the booming Asian markets | 85 |
Japanese TV dramas in Taiwan | 121 |
Nostalgia for different Asian modernity | 158 |
6 Japans Asian dreamworld | 199 |
Notes | 211 |
References | 233 |
Index | 261 |