Recentering Globalization: Popular Culture and Japanese TransnationalismDuke University Press, 2002/11/08 - 286 ページ Globalization is usually thought of as the worldwide spread of Western—particularly American—popular culture. Yet if one nation stands out in the dissemination of pop culture in East and Southeast Asia, it is Japan. Pokémon, anime, pop music, television dramas such as Tokyo Love Story and Long Vacation—the export of Japanese media and culture is big business. In Recentering Globalization, Koichi Iwabuchi explores how Japanese popular culture circulates in Asia. He situates the rise of Japan’s cultural power in light of decentering globalization processes and demonstrates how Japan’s extensive cultural interactions with the other parts of Asia complicate its sense of being "in but above" or "similar but superior to" the region. Iwabuchi has conducted extensive interviews with producers, promoters, and consumers of popular culture in Japan and East Asia. Drawing upon this research, he analyzes Japan’s "localizing" strategy of repackaging Western pop culture for Asian consumption and the ways Japanese popular culture arouses regional cultural resonances. He considers how transnational cultural flows are experienced differently in various geographic areas by looking at bilateral cultural flows in East Asia. He shows how Japanese popular music and television dramas are promoted and understood in Taiwan, Hong Kong, and Singapore, and how "Asian" popular culture (especially Hong Kong’s) is received in Japan. Rich in empirical detail and theoretical insight, Recentering Globalization is a significant contribution to thinking about cultural globalization and transnationalism, particularly in the context of East Asian cultural studies. |
この書籍内から
検索結果6-10 / 86
... Western imperial powers. At the same time, Japan's mission civilatrice in the region paradoxically confirmed its subordination to the West, since the country's claim of superiority over other Asians was based upon its experience of a ...
... Western (primarily American) cultural influences.'' Moreover, the meaning of the term, used to express the process of indigenizing foreign (i.e., Western) culture, changed from ''imitation,'' which connoted Japan's inferior status, to ...
... Western Orientalization. Japan's civilizational mission of reconciling the East and the West Not until the 1990s did the rise of global Asian economic power push Japan to once again stress its ''Asian'' identity. Even Gluck (1997) ...
... West and East.13 In this context, the Japanese experience of modernization and its economic power are no longer perceived as scandalous or spectacular, since the ascent of Asian power is becoming more important to the West. While Japan ...
... West in an emerging chaotic and antagonistic world order. The major tone of the discussion is that Japan should not identify itself with either side, West or East, but rather should attempt to play a mediating role between the two in an ...
目次
1 | |
Cultural globalization reconsidered | 23 |
The discourse on Japan in the global cultural flow | 51 |
3 Localizing Japan in the booming Asian markets | 85 |
Japanese TV dramas in Taiwan | 121 |
Nostalgia for different Asian modernity | 158 |
6 Japans Asian dreamworld | 199 |
Notes | 211 |
References | 233 |
Index | 261 |